future science

Of all people, I believe that music is mission-critical in life. There is a new study that lends credence to that, but perhaps more interesting is how the study was done. First, it was a partnership between Apple and Sonos. Ok, companies coming together – obviously they want to sell you stuff. But second, it was done with wearables and big data. Is this the new model for scientific research? You can bet on it…

 

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