emulsional worlds

The first talk specifically on emulsional worlds happens Friday at Chiat/Day. They are having an all-day workshop on narrative and technology (i.e. how will you make ads in VR 😉 and I’m coming in to talk about…well, I guess about emulsional worlds. Making the new deck was a royal PITA as there were about five different through lines I was trying to pursue, and a bunch of other points that need to be made, but they’ll have to come another day.


The short story: immersive isn’t just another screen, it breaks linear narrative, analog and digital can’t really mix – the best you can do is an emulsion, maybe story can be the “emulsifier” that brings analog and digital together.

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